Well, the results are officially in and the lemonade stand was a resounding success! We spent part of Saturday night preparing by making 12 cups of simple syrup and squeezing about 30 lemons (well, truthfully I did most of the squeezing but she did some of them....and then went off and played on her Nintendo DS).
It's amazing how many times I went over and over the possible scenarios in my head. What if nobody shows up? What if we made too much? What if we made too little? What if the weather sucks? What if, what if....
Market Demand
When the morning finally arrived, it was spectacular. A perfectly blue sky and a blazing sun. We got out there at about 11:30-ish and by about noon we had gone through our entire supply.
Our timing was perfect as we caught both the lunch crowd heading down the street to eat as well as the family crowd arriving at the ballpark for the little league games. After selling out we made one more batch of the good stuff and a bit of the country time (which was like neon green compared to the yellow freshly made batch...yikes).
Customer Feedback
Of course, people loved it because she is so cute (how can you NOT stop by and buy a glass of lemonade from a 7 year old girl?). But interestingly, quite a few people told us that the lemonade was ACTUALLY GOOD! I guess you have a certain low end quality expectation as a consumer and it appeared that we actually exceeded it.
We even had one mom come over and buy lemonade from us because her son told her how great it was....now that's viral marketing at its best.
Anecdotal Demographic
One interesting aspect was how many women stopped by. Dudes tended to breeze by (except for one or two) unless they were accompanied by a chick or two.
Financials
We sold 53 cups of lemonade at $1.00 each and received an unexpected $12.00 in tips for a total of $65.00. We spent about $27.00 on materials for a nifty $38.00 profit (not bad with nearly software margins on a retail play). It's important to note that we did not incur any salary costs so it was pure profit.
And in the spirit of giving, my daughter donated $5.00 to the Mission Charity at school. (Now before you nominate her for some type of young person's altruism award, it's important to note that $5.00 is what gets you on "SBTV" at her school where each day the folks who donate $5.00 get featured in a spot on TV...but it's still nice nonetheless).
Conclusion
It was definitely worth the time and effort. By about 1:00, she was ready to call it a day (30 minutes before our end time!) but she loved it.
Something tells me she'll remember it for the rest of her life, I know I will!!!!